Restoration Body Spa
BRAND STRATEGY • IDENTITY DESIGN • WEB DESIGN • PRINT • PACKAGING
Restoration Body Spa is a permanent cosmetic, lash lift & relaxation spa located in Washington state. The spa's owner, Anne, was previously diagnosed with hormone positive breast cancer. At that time, she started looking for beauty products and services that were organic and did not increase the hormones in her body, and this ended up fueling a desire to help others balance out their beauty by opening up her own spa.
Since Restoration Body Spa is all about natural, organic beauty solutions, we wanted that to shine through in their branding and custom website. We went with a timeless serif font and a minimal succulent illustration, providing a clean, refined, and organic feel. We also kept the color palette soft and inviting — with pops of and foliage green — to provide some variety and a more natural feel to the branding.